Onlangs kwamen we op de redactie dit artikel op techcrunch.com tegen.
” The tech industry has seen its fair share of acquisition whoppers lately, with Salesforce acquiring ExactTarget for $2.5 billion this month, and Yahoo putting the icing on its acquisition spree by snatching up Tumblr for $1.1 billion . But the news today that Google is buying popular iOS map and navigation app, Waze, (reportedly for around $1.1 to $1.3 billion) is a little different. While the prices are similar and Tumblr may well have seen interest before Yahoo swooped in, rumors have been swirling around Waze for months. First it was Apple with a reported ~$500 million bid , then it was Facebook that was said to be kicking Waze’s tires at $1 billion , before Google swooped in, upped the ante and closed the deal. In fact, Israeli publication, The Globes, reported that Facebook execs were committed enough that they flew to Israel and were in the middle of serious (albeit stalling) negotiations when Google showed up. “



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